For nonprofits tired of losing donors silently

You already earned these donors. Stop letting them walk away.

The average nonprofit loses 6 out of every 10 donors every single year. Not because donors stopped caring — because nobody noticed they were leaving. DonorFlow shows you exactly who's about to lapse, tells you what to send, sends it for you, and counts the dollars that came back. Plug in your data tonight. See your first at-risk list before coffee tomorrow.

No credit card. No sales call. No "book a demo" wall.

+34%
More donors kept, year one
$184k
Avg. revenue recovered in 90 days
11 min
From signup to first at-risk list

The teams keeping donors instead of replacing them

WORLD VISIONOXFAMUNICEF USAHABITATRED CROSSCARITAS
The brutal math

If you keep doing what you're doing, you'll lose another 60% of your donors this year.

It costs 5x more to acquire a new donor than to keep one you already have. Yet most nonprofits spend 90% of their budget chasing new ones. Here's why you keep bleeding:

01

Your donor data is in 5 different places

Gifts in your CRM. Emails in Mailchimp. Payments in Stripe. Conversations on WhatsApp. Nobody can see the whole donor. So nobody knows who's slipping.

02

You find out a donor left 12 months too late

The 'lapsed donors' report runs once a year. By then they've donated to someone else, forgotten your name, and won't open your email. Game over.

03

Personalized outreach doesn't scale by hand

You can write a heartfelt note to 50 donors. Not 5,000. So you blast everyone the same email — and watch your unsubscribes climb every month.

What you actually do

Five steps. One hour a week. That's the whole job.

You don't need a new strategy. You don't need a bigger team. You need a system that runs every week without you babysitting it. This is that system.

  1. 01
    Integrations

    Plug it in

    Connect your CRM, payment processor, email tool, and website in under 10 minutes. Click, paste API key, done. We do the rest.

  2. 02
    Dashboard

    See who's leaving

    Every Monday morning you get a ranked list: who's about to lapse, who you can save, and how much money is at stake.

  3. 03
    Segments

    Pick the right people

    Type 'show me lapsed monthly donors over $50' in plain English. Get the list in 3 seconds. No SQL. No analyst.

  4. 04
    Campaigns

    Send the message

    AI writes the email in your voice. You read it, hit send. Or schedule it. The donor gets a note that sounds like you wrote it personally.

  5. 05
    Reports + AI Insights

    See the money come back

    Track exactly which donors gave again, how much, and which campaign brought them back. Show your board a number, not a vibe.

Every send teaches the system. Every gift sharpens the next week's predictions. The longer you run it, the more accurate it gets — and the more money you keep.

What you get

Everything you need to keep donors. Nothing you don't.

Eight tools that work as one. No tabs to juggle. No data to copy-paste. No "let me check with IT."

Dashboard

Open the app, see what matters: who's leaving, what's working, what to do today. No setup.

Donor 360

Every gift, email, text, and conversation for every donor — in one screen. Stop hunting through spreadsheets.

Smart Segments

'Show me lapsed monthly donors who used to give over $100.' Type it. Get the list. Send the campaign.

AI Campaigns

Pick a recipe (Win-back, Upgrade, Thank-you), or write a brief. AI drafts. You approve. Donors think you spent an hour on it.

AI Insights

Every Monday: 'Major donors are lapsing 30% faster this quarter.' The trends you'd miss, surfaced before they hurt.

Reports

Retention rate, recovered revenue, gift size by segment. The numbers your board actually asks for.

Integrations

Zoho, Shopify, WooCommerce, WordPress, Resend, Mailgun, Twilio, WhatsApp. Plug in once. Sync forever.

Settings & Billing

Roles, permissions, audit trails. Add your team, set who sees what, sleep at night.

Real numbers, real org

Habitat Coast got $1.4M back. In 6 months. With the same team.

Before DonorFlow, they recovered 6 cents of every dollar in lapsed major gifts. After: 41 cents. Same donor list. Same dev team. Same budget. They just stopped flying blind.

41%
Lapsed donors won back
6.8x
Faster from idea to send
$1.4M
Cash back in the door
"We pulled back $1.4M from donors we'd written off. The platform paid for itself before the second board meeting. I'm not exaggerating — I have the receipts."
M
Maya Rodriguez
VP Development, Habitat Coast
Security & governance

Your donor data is sacred. We treat it that way.

SOC 2 Type II audited. GDPR compliant. Pick where your data lives (US or EU). Your finance team will approve us in one call — we've done this a hundred times.

SOC 2 Type II
SSO / SAML / SCIM
EU & US data residency
Per-org policy controls
Pricing built simple

Free up to 2,000 donors. Premium when you want a partner.

No tiers to compare. No per-seat games. The free plan is the real product — full platform, unlimited seats, every integration. Premium is for orgs that want full implementation and a dedicated success manager.

Free forever

Starter

$0
Up to 2,000 donors · unlimited seats
  • The full core loop, forever
  • All standard integrations
  • AI Insights & Segment Copilot
  • No credit card, no time limit
For serious teams
Premium

Custom partnership

Custom
Built around your org's size & goals
  • Full white-glove implementation
  • Dedicated Customer Success Manager
  • Custom AI brand voice training
  • SSO, audit trails, data residency

See the full breakdown → View pricing details

Every week you wait, more donors quietly walk away.

You can keep guessing who's about to lapse. Or you can know — by Monday morning. Start free. No card. No demo wall. Plug in your data, see your at-risk list in 11 minutes.